1972-1997 First Rehabilitation Insurance - Chapter 1

1972

"The First Rehabilitation Insurance Company of America" is founded in NY.

1974

The company sells its first NY State DBL policy.

1990

First Rehab adds more employee benefits to its product portfolio. Today, the company writes Dental, Vision, Short-Term Disability, NJ TDB, Long-Term Disability, Term Life with AD&D.

1997-2013 First Rehab Life - Chapter 2

1997

The company obtains its Life License and amends the name to "The First Rehabilitation Life Insurance Company of America" (short "First Rehab Life").

1999

First Rehab Life starts branching out into other states.

2000

First Rehab Life named Company of the Year 2000 by CIBGNY (Council of Insurance Brokers of Greater New York).

2001

The company receives its license from the NY State Insurance Department to teach Continuing Education classes for brokers/agents. The company starts adding enhanced benefit options to its DBL policy. Today, these options range from 1.5x, 2x, 3x, 4x, and 5x DBL to in-hospital and AD&D benefits.

2003

First Rehab Life named Company of the Year 2003 by PIA NY Long Island RAP (Regional Awareness Program).

2004

First Rehab Life named Company of the Year 2004 by KAIA (Korean American Insurance Association).

2006

First Rehab Life celebrates its 100,000th active DBL policy.

2009

The company enters a new era with its new Executive Management Team:
Richard White (CEO), Constantine Lappas (COO), and Bruce Wallach (CFO).

2010

First Rehab Life introduces a new Dental policy with an intuitive online quote and application system. The Company's web site was awarded an APEX (Awards for Publication Excellence).

2011

The company introduces a new Term Life product on a non-roster basis, which is the first product of the newly developed BaseLine Product Suite (employee benefits without enrollment or roster lists).

2012

First Rehab Life launches BenePaks (packaged small group benefits) and Hospital Cash, which is also available as a Base Line version.

2013

The Company becomes the leading carrier of New York State DBL. The company currently insures more than 150,000 policyholders.

2014 ShelterPoint - Chapter 3

2014

First Rehab Life changes its name to ShelterPoint Life Insurance Company. The Company also acquires a Florida-domiciled insurance company that's licensed in 48 states and territories; ShelterPoint Insurance Company is a wholly owned subsidiary carrier. Both entities are branded under the name ShelterPoint.